MARKETING THAT TRANSCENDS BOUNDARIES
The work we do for our clients goes beyond what many people think of as “marketing.” We are part advertisers, part content producers, part business strategists. We integrate with your team to build a marketing strategy that fits the wants and needs of your organization. We believe in creating “win-win” scenarios that are beneficial to your organization as well as your clients, your employees, and your community at large. We believe in doing marketing that people thank you for.
HERE ARE A FEW OF THE WAYS WE
DO THIS FOR OUR CLIENTS:
- Permission-based marketing
Not all marketing is good marketing. Marketing that intrudes, infringes or annoys helps neither your organization nor your clients. We seek to engage only those individuals who have shown interest in your organization, nurturing their relationship with you by providing value and building trust until they are ready to ask for your help. - Authentic storytelling
As human beings, our most intuitive method for communicating ideas is through stories. Stories convey information in a way that inspires us to empathize, understand, and act. We leverage the power of storytelling in our marketing to help your clients understand how their lives can change if they seek out your organization. - Employee engagement
The employees in your organization are your most valuable assets. They’re also experts on the topics your clients want to know about. When we create marketing content, we work directly with your team to highlight their knowledge and unique perspectives, providing much-appreciated recognition and a reminder of why they do the work they do. - Flexible approach
We know which marketing strategies have worked for other clients, and we’re happy to implement those same strategies with your organization. But we also know that different organizations have different needs and goals. We work with existing marketing and business development personnel to determine the marketing strategies and assets that are right for you, whether that means written content, social media management, video content, event coverage, training materials, or something else.